White fur is more porous than other coat colors, so stains and discolorations stand out and spoil your dog's flawless look.
We take this challenge head-on with advanced stain removers and whitening products. These precisely formulated products deliver a perfect, spotless coat without any compromise.
That’s why leading groomers and professionals worldwide consistently trust #1 All Systems Pure White Lightening Shampoo and Shazam Super Whitening Gel—two powerhouse products with proven results and glowing reviews. These award-winning formulas don’t just mask stains—they break them down at the source, safely and without harsh chemicals, bluing or bleach.
These scientifically developed products, formulated with advanced optical brighteners and stain-lifting technology, target the molecular bonds of stains caused by saliva, tears, pee, and environmental debris, gently lifting discoloration without damaging the coat’s delicate structure. Clinically trusted and consistently top-rated, they deliver dramatic whitening results while maintaining coat health, integrity, and natural luster.
Curated Whitening System For White & Light-Colored Coats
Whether it’s ring-ready brilliance or everyday elegance, these are the whitening products professionals swear by for safe, effective, and dazzling results.
Select Singles or Select the Curated Whitening Package with or without an Applicator Brush. Applicator Brush details:- Pure White Lightening Shampoo Plus Shazam Whitening Gel with Angled Brush for precision application around the face
- Pure White Lightening Shampoo Plus Shazam Whitening Gel with Flat Brush structured to apply gel evenly and work into the coat
At Authority Pets, we understand the unique challenges of maintaining brilliant white coats. That’s why we offer only science-backed solutions that deliver visible results without compromising coat health. Trust in #1 All Systems to restore and protect your dog’s natural radiance—because excellence in grooming starts with proven formulas.